Pietro Faccio
With over twenty years of international work experience in 3 continents and a total of 7 countries, the ability to speak, write and read in 6 languages, Pietro has extensive background in QA Operations and process design, team and project management, staff hiring/training/development, sales and business development.
Quality oriented he is a QA quality evangelist
His biggest achievement is leading a Polish site from 2 to 400 employees. He’s very proud of that and despite being a business development executive, he eats and drinks QA and can entertain you with several team building stories.
About This Episode
In this live discussion, Pietro and Gustav dissect the surprising triumph of Battlefield 6, which pushed past $80 million in revenue despite being a premium AAA title—a genre many believe is dying. They explore how the game's smart price targeting, audience understanding, and innovative marketing strategies buck conventional industry trends.
Discover how the difference in market approach, from free-to-play models to premium experiences, influences success in today's volatile market.
You'll break down the key topics:
The resurgence of premium AAA games like Battlefield 6 amid a sea of free-to-play titles
The shifting consumer expectations and how pricing strategies impact sales and engagement
Why genre isn't dead—it's evolving, and creating a diverse game portfolio is more critical than ever
The role of targeted marketing, social media engagement, and understanding your audience's price sensitivity
How new models, like live service withdrawals and social gaming, are shaping industry dynamics in 2025
No comments yet…